Creating a pinnable image may seem too much, but believe me, it is much easier than you think! When you first begin to blog, so much overwhelms you that creating an image for your blog seems insurmountable. But, since I first started blogging, the photo editing programs have gotten so much easier to use.
I started about 10 years ago, but I was taking care of my special needs son full time, so trying to wrap my head around blogging while caring for a special child was a bit overwhelming!
I spent my days in between medical appointments, medications and feedings researching conditions my son had. Starting a successful blog was sort of on the horizon as a dream. But, I kept at it when I could.
So much has changed in the blogging field in the past 10 years. Blogging is much easier and much more accessible. And, making beautiful and pinnable images has become so easy! You just need to know where to start!
You can create easy, beautiful and pinnable images for free. You can also blog for free until you get some money coming in!
If you believe you cannot do this, relax. You’ve got this! Just follow me step by step.
First, you need to understand basic user rights of photos. You cannot just go and lift any photo you want from the Internet and claim it as your own. We all get jaded about saving photos for our own use, like memes and scripture. But, you share it as your own, it is called stealing. You must make sure your photos are legally used on your blog and I will show you how.
This is what makes using what people call common stock photos, or free to use photos that do not have a copyright, a better solution. You, the user, are free to use the photos however you want. The person who made the photo gives anyone permission to use the photo how they see fit. You can crop them, shade them, use photo stickers, whatever. This is the legal way to use photos.
Make a pinnable image
In order to make and create great pinnable images for Pinterest, you must find the right photos. While WordSwag does have all that you need, sometimes, you need something extra that they just don’t have.
There are plenty of photo websites that cost a ton of money, but for our purposes, we need free photos. If you have to pay for a photo then you aren’t using anything for free, are you? 😉 Trust me, I get it. I do follow a budget!
Check out Pixabay
Pixabay is no the only common stock photo company, but it is certainly the easiest to use. Sign up for an account with them and search photos that you can use on your blog. Search with the keyword you are using in your post and see what comes up.
Photo editing goes hand in hand
Once you find the image you need, you need to use it in a photo editing program. While this post is about using WordSwag, there are a few other photo editing programs that also work well.
This is by far my favorite FREE photo editing program. WordSwag is an app, so it will not work on a PC. You must have a good working smartphone, though, or a tablet. The app is on both IOS and Google Play. If you don’t have the capability to do this, don’t panic. There are other options too!
When you download the app, you don’t need to sign in or anything. Just search either your camera roll or use their free photos. It’s that easy!
Sign up for PicMonkey
This was the very first photo editing I used. There is a free version, which you can get plenty of bells and whistles with while you learn. You can also pay a monthly or yearly fee for their premium photo editing service.
However, unlike WordSwag, you will need use your own photos or Pixabay photos and upload them to PicMonkey. This is why I prefer Canva.
Canva remains my favorite photo editing program, but I do use the paid version. This program does have a free version, but you will only be able to use the basics. Canva works great if you need stock photos for your images. Even the free version gives you a few of those.
Later, when you decide you want to pay for their services, you can save your website colors and fonts for easy use. Plus, they give you access to many more free photos (as well as even better paid photos) and stickers.
How to make a free pinnable image
So, now that you have your photo editing program and your photos, you need to actually make your Pinterest image to add to your blog post. Having the right tools gives you the freedom to create quickly and easily when you write a blog post.
For the purposes of this post, I will show you how to use WordSwag.
Choose your photo
In WordSwag, you select your photo first. Either tap on your camera roll or free photos. Make your selection, or search the free photos with keywords that match your blog post. You can search by topic or color and the photos match a wide variety of blogging topics.
If you want to choose another photo you took, or one you obtained from another website, you can do that too. Just save the photo to your camera roll for easy access.
Size your image
This is the first step to make your pinnable image. You will notice WordSwag gives you various pre-sized templates for social media, Instagram, Facebook, Twitter and Pinterest. Scroll through the sizes and look for the Pinterest size, then click on that option and the program resizes the photo. You can change the position of the photo with your finger, but not crop it at this point.
Finally, in order to be compliant with Pinterest’s sharing metrics, you need to add text to the surface of your photo. Remember, your job is to encourage your reader to click and read your article.
You can either use the title of your post, or keyword phrases that match your blog post. Either way, make sure that the message is easily readable. Use large lettering, making your image pop to grab the reader’s attention and use the colors from your website or dark gray.
Finally, make sure that you are using the font from your website. If that is unavailable on WordSwag, choose something close. Use fonts that are easy to read and in bold lettering. Save the cute fonts to focus on one word or make a point.
Play around with the tints too and see if your photo needs to be adjusted to fit what is in your blog post. Always try and match it to the appearance and color of your blog.
It gets easier!
I promise. The more you practice the art of making Pinterest images, the better you will get. Look at other’s photos on Pinterest and on their blog. Pay attention to the kinds of photos you click on and are attracted to.
Improve on your technique once you learn how to use the photo editing programs. I definitely like to use WordSwag when I am in a rush (It is soo easy!), but when I need something more complicated, I turn to a more professional image editing program.
Try it out and practice yourself. If you create a photo and later decide to change it, go ahead! You should always have at least one pinnable image on a post, but more is better.